Our video shoot showed us what defines our culture – cohesion, openness, and the courage to break new ground.
In personal interviews, we talked about the origin of "Courageous Together," what courage means to each individual, and why it is so important that we are courageous together. This resulted in a wide variety of inspiring stories – full of honest insights, personal experiences, and many ways of being courageous.



In their founding story, Simon and Matthias talk about the early days, homemade desks, first proposals, big decisions—and what being "bolder together" means to them today.

Simon
Founder & Managing Director

Matthias
Co-founder
Team Lead Laura and Managing Director Simon speak openly about beginnings, missteps, and trust—and how bold decisions are not only allowed here but actively encouraged.
The two share how they have grown beyond their limits—from their first half-marathon to taking on responsibility in a major project. It’s about skydiving, small steps with a big impact, and how to stay brave even when things get tough.
Full-stack developers Sandra and Torsten from our sister company share their story of new beginnings, solidarity, and the courage to step out of their comfort zones—whether with new technologies, within the team, or in life.
What happens when a primary school teacher decides to leave everything behind and enter the IT world as a Scrum Master?
It’s brave. It’s inspiring. And it’s really great! Anna and Bine from our sister company talk openly about doubts, curiosity, and new paths.
"Our culture is taod's DNA. It is the foundation of all our decisions and can be experienced in every area. In recruiting, in our leadership, in our feedback, or in our projects."

"This is a snapshot of our values, beliefs, and ways of working. It is almost impossible to describe a culture briefly, because you cannot read or learn culture—you have to experience it."


"We encourage every team member to actively question existing processes and delegate responsibility wherever desired. Feedback in all directions and an open ear for one another ensure speed, innovation, and enjoyment in our work."


“To me, courage means letting go of control and trusting that things will work out. It’s less about experience and more about whether someone takes the opportunity to learn and grow.”


"No one here has to pretend to be someone they're not. Despite using digital communication tools, we maintain a very direct and personal exchange. When someone voices a concern, we take it seriously, prioritizing that over commercial success to discuss how we can continue to develop."


"When faced with setbacks, there is only one thing to do: dust yourself off and keep going. Setbacks are part of the process. What matters is to reflect, discuss with the team what went wrong, and then try again with those new insights."


"Those who take good care of themselves are better able to empower others. At taod, mental health is actively supported and is never a taboo subject. Through workshops with our partners and internal initiatives, we help our teams better understand their stress and find new ways to manage it."


“What I appreciate about Simon is that he is always eager to try new things. He encourages us not to worry too much about the consequences and just give things a go. This usually leads to cool projects, and if it doesn't, we see it as a learning opportunity.”

"taod has the best team in the data business, with a unique spirit and the brightest minds. We are driven by an inner passion for data and AI, and we are always open to new, innovative approaches.
My goal for taod in ten years? That we maintain all of this despite significant growth, and even continue to improve."

Benedikt
CEO










